12/4/2023 0 Comments Skylab studio camdenIt was our instructor, Astra, that really made the class what it was. But if you're not there yet don't worry - Skylab also hosts an array of Fitness sessions, designed to build up your strength, core and grip, meaning you can walk into the Ariel Class with the confidence to nail those poses! Astra does recommend that ideally you should be able to complete a full pull up before coming to the class, simply because it means you can get more out of it. Having said that, as each move is broken down step by step, the classes do cater for all levels and abilities. Because if it was easy, everyone would be doing it, right?! As Astra explains, it's all about the challenge- which makes it feel all the more satisfying when you make it into the air and start to smash out those bad-ass tricks! I've got to admit, ariel is a LOT harder than it looks, but that's the point - you have to work at it to build strength, balance and flexibility. One you feel comfortable, the positions and moves quickly progress and become more advanced, as you move into inversions, beats, and general flying around in the sky! Effectively the hoop is slightly easier as, once you've made the pull up onto the ring, you get to sit down and do a few beginner poses from there. Tucks, pikes, straddles, hocks, inversions - you name it, we did it!įinally, it was on to the hoop - probably my favorite of the three. OK, so as a taster session we weren't quite up to THAT level, but what Astra did show us were some great beginner poses to work up to the full circus performance. With your full body supported in the hammock, it's a great way to build flexibility and core strength in a 'relatively' easy manner.īut the easy side didn't stay long, as we were soon onto the next part of the class - up into the air working on a heck of a lot of upper body strength and grip! Bringing out the silks (literally long strips of fabric suspended from the air), the idea is that you climb up the fabric, using it to wrap, suspend, fall, swing and spiral your body into and out of various (planned!) positions. Subsequently, we also identified a separate target audience which was those who were already aware of Aerial and it’s many benefits but were looking for a place where they could practice and learn more therefore, we setup a Google Ads Campaign targeting popular keywords.You'll know by now, I'm all about getting the fun element into fitness, so I was invited along to a special blogger session at Skylab Studio in Camden, I was there in a heartbeat.Īs Skylab offers a range of classes and courses (from Ariel Yoga, to Stretch, to Silks, Hoop, and everything else you can do in the air!) we went for the 'Ariel Taster', which gives you a feel for all the disciplines.īeginning with a full body warmup, we went straight into the 'Stretch' section. Using the yoga style hammocks hanging from the air, this was a gentle introduction to get us used to a few of the Ariel principles - mostly, hanging upside down in the air. To address the challenges we identified, we held a research and planning meeting with the Founder of Skylab who was able to share with us her thoughts on the issues which then allowed us to put together a comprehensive plan of action.Īs part of this plan of action, we suggested a Facebook Advertising Campaign targeting Females aged 18-38 (based on existing customers) to drive Sign-Ups to the Taster Sessions which would not only drive brand awareness of Aerial as an exercise and it’s benefits but the attendees of these Taster Sessions could then be up-sold too. The Good Marketer were appointed due to our personal approach which meant that Skylab Studio didn’t feel like another number on a spreadsheet. Skylab Studio were keen to work with an agency who not only could deliver the results they were looking for but also, an agency which understood their business and would become invested in their vision.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |